Can you feel it—that warm glow emanating from will.i.am‘s latest record? Following the tepid reader response to his last couple features, T.H.E. remix/reimagining Go Home and Great Times, the Black Eyed Peas frontman has channeled all the positive vibes at his disposal into This Is Love, a fresh single that he hopes will cause his critics’ hearts to instantly grow three sizes a la the Grinch—or, at the very least, leave them grooving so hard they forget to write those negative reviews. Currently starring as a judge on the U.K. edition of televised talent competition The Voice, will recruits a few of his European connects to help him spread his message of good cheer on both sides of the Atlantic; Swedish House Mafia‘s Steve Angello mans the mixing boards, providing a club-ready beat that builds from a spare piano loop to a blistering, four-on-the-floor chorus, and Dutch singer Eva Simons lends her soaring vocals to the record’s hook. And the headliner? He keeps it simple and pop-appealing as usual, expressing his undying affection for bass, treble, electronic beats and even cellos in shout-along verses. Feeling it? More dancefloor-scorchers await on #WILLPOWER, which as yet lacks a solid drop date.
Written by richard on 05/25/12
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First DJ Booth Appearance:
"Hip Hop Is Dead" (2006)
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