Few artists can stay loyal to their core street audience, while also appealing to the commercially viable demographic that record companies strive to hit. Talib Kweli is among the few. An example of such is his new single Hot Thing, off the up-coming Eardrum album (which drops July 31st.) Somehow the single allows Kweli to be himself, a conscious lyricist with amazing diction, and the artist who knows what is needed for mainstream success (a catchy chorus and solid production.) Will.I.Am of Black Eyed Peas fame offers a head-nodding low-key beat, perfect for an artist like Kweli who never allows his producer to upstage the ‘hot thing.’
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