If there’s one emcee I can’t picture sipping pricey cognac, Rosé or other beverages commonly name-dropped among rap’s upper crust, it’s Rittz. I can, however, see him getting down with a bottle of Crown Royal—both in my imagination and in the official visual accompaniment to his new single by that name. Constant collaborator and Strange Music teammate Seven mans the boards on this slow-rolling street banger, layering flanged guitar riffs and keyboard arpeggios over a whip-ready rhythm section as the Georgia repper celebrates his favorite Canadian spirit in masterfully flowed verses. Still thirsty? Then be sure to cop Rittz’s sophomore album, Next to Nothing, when it hits stores next Tuesday (9/9).
Written by richard on 09/3/14
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First DJ Booth Appearance:
"Full of Sh*t" (2011)
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