After releasing three independent albums, Houston’s Papa Reu has spent the last year hustling, trying to make sure that everyone knows he’s the South’s Next Big Thing. It may seem hard to believe that a rapper/reggae artist/producer would be able to find his niche so quickly, but Reu has already solidified his position, having worked with the Big Tymers, Lil’ Wayne and other notable Southern greats. On his new single, Fresh to Def, Reu calls on Mannie Fresh to spit about his legendary affection for all things extravagantly luxurious. Reu (along with producer Chase D of Block Froze) also offers up the production work, inspired by early Cash Money beats. Papa Reu’s new independent album, Reu’d Boy, is due for a fall release.