A chart-topping R&B heavyweight approaching a female and getting Shot Down? Inconceivable! As Ne-Yo explains on this new joint, the first in producer Boola‘s new online-only series, he was as shocked as anyone when a shawty at the local spot rebuffed his advances. Over the beatsmith’s bouncing percussion, synth stabs and pizzicato strings, the singer soulfully turns club-music cliché upside-down. While the story starts innocuously enough, with Ne-Yo swilling (and occasionally spilling) expensive liquors at the bar, things quickly go awry; instead of transforming him into an unflappable ladies’ man, all that booze just makes him… well… drunk – and, when he approaches the chick he’s hoping to take home, she sees right through his sloppy, self-important game-spitting. The fact that the otherwise-gentlemanly crooner’s playing the fool here doesn’t stop him from turning in a top-notch vocal performance, and the result is a cut as ear-pleasing as its concept is clever. The singer’s fourth LP, Libra Scale, is set to drop Nov. 22. In the meantime, fans should check back with us for future entries in Boola’s aptly-named Produced by Boola series.
Written by richard on 10/28/10
Submit your Rating
First DJ Booth Appearance:
"All Because of You" (2007)
You Might Like...
Commentsblog comments powered by Disqus
- The Hip-Hop Albums I Need to Hear in 2015
- 4 Fresh Songs (& An Album) You Might Have Missed (12/15)
- Meet Fanesha Fabre, the Voice Behind the “La Musica De Harry Fraud” Drop
- 1 Listen Album Review: Nicki Minaj’s (Kinda Boring) “The Pinkprint”
- Mike WiLL Made-It - Ransom
- All 93 People Named on J. Cole’s “Note To Self” Outro
- 1 Listen Album Review: J. Cole’s “2014 Forest Hills Drive” (aka F*cking Up Hip-Hop)
- The Most Sampled Rapper Voices in Hip-Hop History
- Your Favorite Indie Rapper is Secretly Signed to a Major Label
- The DJBooth - Top Prospects EP (Vol. 2)
- The Best Hip-Hop & R&B Songs of 2014 (Ongoing)
Discover the best new songs, videos, and albums added to the Booth.