In a recent DJBooth interview former king of the charts Ja Rule promised that he would be returning to his former glory soon…what’s that? That interview was all the way back in November of ’07? Damn, it really has been a minute. Well, Ja is nothing if not persistent, and six years after the release of his last studio album, and eight years since his last platinum album, Rule is back with his new warm up single The Life. On The Life producer Lofey sets the stage with a bubbly beat made for radio (shades of Mesmerize anyone?), while vocally the still rough voiced Rule pays tribute to the finer things in life, namely money and women, a combination topped off by some sweet if not particularly remarkable vocals from Kevin Ross on the hook. So how about it Booth? Is Rule on his way back to the top? We’ll find out for sure when (or should I say if?) his new album VvV 2010, a reference to his debut album Venni Vitti Vicci, drops soon.
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Member Reviews and Ratings
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Tastemaker Total Ratings: 254 |
Not his best leak but hopefully people jump off the 50 bandwagon n give him a chance again
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| Posted on Mar 29, 2010 |
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| Posted on Mar 29, 2010 |
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DJ Booth Crew Total Ratings: 11662 |
If the goal was to "come back" strong after all this time away, using "The Life" as that vehicle... Rule failed. This is not on the level of any of his past hits and when you are away for a long time, you need to come back stronger. I can only hope that a real single (they call this a "buzz record") with more to offer follows.
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| Posted on Mar 29, 2010 |
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DJ Booth Crew Total Ratings: 1622 |
Agree with Z 100%, this would have been subpar AT BEST in 2005. This Kevin Ross dude was mad weak on the vocals, and Ja Rule has not changed at all.
Aside from that, if his label could go back into a time machine, they would have had a #1 record with "Free," the track he released 3 years ago but never was picked up as a single. I fear now all hope is gone. |
| Posted on Mar 29, 2010 |
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| Posted on Mar 29, 2010 |
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| Posted on Mar 29, 2010 |
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Tastemaker Total Ratings: 544 |
Agree with Z too. I know you should never give up on someone but honestly I feel Ja's career is over and his glory days are WAY behind him.
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| Posted on Mar 29, 2010 |
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Tastemaker Total Ratings: 1338 |
If he keeps this up, he MAY have hope at being on top again, this is a nice teaser of what's to come. I need some classic Ja right now!
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| Posted on Mar 29, 2010 |
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Tastemaker Total Ratings: 687 |
Ja got steamrolled by his production. He usually has enough charisma to own a track like this, but he seemed timid and lost.
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| Posted on Mar 29, 2010 |
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DJ Booth Member Total Ratings: 12 |
not a fan it was terrible
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| Posted on Mar 29, 2010 |
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DJ Booth Crew Total Ratings: 2476 |
For the record, this has absolutely nothing to do with 50. This has to do with the fact that this song is bad.
Sometimes it really is that simple. Didn't mind the hook, but Rule's verses were painfully bad. |
| Posted on Mar 29, 2010 |
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Tastemaker Total Ratings: 1189 |
This is a terrible track, plain and simple. I cant believe that this is the same person who made so many dope tracks in the early 00's.
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| Posted on Mar 29, 2010 |
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Tastemaker Total Ratings: 606 |
Was just thinking the other day about how Ja was killin it back in the early 00's! Every song he put out was a hit! He really set the standard on what it was to have consistent mainstream hits...
Not as bad as everyone says it is, but its still not too exciting....totally agree with cb126405 about that 'Free' track, that was a certified hit! Murder Inc messed up bad.. |
| Posted on Mar 29, 2010 |
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DJ Booth Member Total Ratings: 197 |
um..no. I would not wanna live Ja's life...sorry
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| Posted on Mar 29, 2010 |
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Tastemaker Total Ratings: 2905 |
One of my first CD's I ever bought was Ja Rule's 'The Last Temptation' Used to love listenin' to hiz music... this though, is just crap, his voice doesn't sit the beat or Ross' voice AT ALL.
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| Posted on Mar 29, 2010 |
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Tastemaker |
cmon Ja i kno u got it in u. hook up w/Lloyd, Ashanti or J-Lo again. then, u will have a hit.
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| Posted on Mar 29, 2010 |
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Tastemaker Total Ratings: 1227 |
I mean come on Ja. I was really hoping this was the song that brought Ja back into the game, but it just isn’t. He doesn’t even sound like the old rule.
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| Posted on Mar 29, 2010 |
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Tastemaker Total Ratings: 4267 |
I got no problem with both hook and beat, but Ja Rule with poorly constructed tepid rhymes got absolutely upstaged, and that lessens the effectiveness of the joint.
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| Posted on Mar 29, 2010 |
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| Posted on Mar 29, 2010 |
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DJ Booth Member Total Ratings: 213 |
I like the production, and the hook wasn't bad, but Ja Rule did not sound very good on here. Nowhere near the hits he used to make. Hopefully he comes out with some stronger singles than this.
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| Posted on Mar 30, 2010 |
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DJ Booth Member |
yuck....
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| Posted on Mar 30, 2010 |
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Tastemaker |
i have no problem at all with this one, i mean its definitely nothing compared to his early hits but i like it a lot! the beat is extremely catchy, k-ross' vocals on the hook are smooth and ja's flow was good.
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| Posted on Mar 30, 2010 |
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Tastemaker Total Ratings: 2065 |
I was expecting the worst when i saw this on the chacrts, come on ya'll, it ain't no ja '03 but its decent, i'd let rock if i was tunin the radio to a different station in my car. I think this track is better than whatever Lil Wayne or Game got out right now.
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| Posted on Mar 31, 2010 |
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DJ Booth Member |
nice joint. makes me look forward to the new project. hopefully the 50cent garbage doesn't further skew perception...again
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| Posted on Apr 04, 2010 |
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DJ Booth Member |
This is a shit song.
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| Posted on Apr 06, 2010 |
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DJ Booth Member Total Ratings: 15 |
i believe he did'nt try hard but he's a good rapper and he will comeback
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| Posted on Apr 07, 2010 |
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DJ Booth Member Total Ratings: 21 |
Tried to do livin it up but this time him on syrup? I miss old ja when he just bit someones style and made it his own.
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| Posted on Apr 11, 2010 |
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DJ Booth Member Total Ratings: 221 |
I love Ja Rule .. I dont usually play his music in the club but I love to listen to it... It is just easy music to listen to .. This was was a 3/5 for me
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| Posted on Apr 16, 2010 |
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DJ Booth Member |
ja rule your never going to have great song after pimpin curly trash your bum cheeks nigga
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| Posted on May 18, 2010 |
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| Posted on May 28, 2010 |
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DJ Booth Member |
I have to say one of his best songs not as good as venni vetti vecci, but one of his best ja rule is a great rapper! Just have to listen to the words thats all its about. 50 is wackk, believe it cause ja rule is coming back!!
Its murda |
| Posted on Sep 22, 2010 |
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| Posted on Jan 01, 2013 |