If you happened to be standing outside yesterday afternoon, you may have heard a sound like air rushing out of a punctured blimp. That was several thousand up-and-coming rappers heaving a collective groan upon realizing that, two months and change into 2012, Big K.R.I.T had released the mixtape of the year. OK, OK, that might be just a little premature—but if you have yet to cop the project, a listen to newly-leaked title track 4EvaNaDay Theme should convince you to rectify the situation posthaste. Here, K.R.I.T.‘s own ebullient, Chipmunk-sampled production sets the stage for verses celebrating the Meridian, Mississippi representer’s ever-growing cachet in the game. In keeping with rap’s long tradition of gloating at the haters, the artist dedicates verse one to everyone who ever said he couldn’t make it (along with the “bougie broads” who snubbed him in his leaner days). On the back, K.R.I.T. shows love to all those who made his ascent to prominence possible, from the DJs who broke his records to the “playa pimps” who cranked his music in the streets. Now that you’ve had a taste, are you fiending for more? Of course you are—so hurry up and click here to download 4EvaNaDay for free in the Booth.
Cinematic Music Group/Def Jam
First DJ Booth Appearance:
"2000 & Beyond" (2010)
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