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DJ Booth Features - Marketing/Merchandising Deals

The DJBooth Partners With Rdio to Offer Exclusive, Streamable Playlists

New York, N.Y. -- The DJBooth has partnered with music subscription service Rdio to bring our readers exclusive, streaming playlists over the course of October and November. The first, "The Best of Xzbit," will be featured...

Sony and Complex Team Up to Bring You the “Fabolous Backstage Connection Tour”

New York, NY -- Fabolous is set to kick-off a three-stop tour with a performance at the Bowery Ballroom in NYC on July 23. The Backstage Connection tour, which is sponsored by Sony and Complex, hits Atlanta's Center Stage on...

Deron Williams Collides With Jim Jones in New Red Bull Ad [Video]

New York, N.Y. -- Jersey Nets baller, two-time NBA All-Star and Olympic Gold Medalist Deron Williams has partnered with energy drink giant Red Bull for their latest ad campaign. Viewable below, the spot features a brand new,...

Get Into Your Opponent’s Head With the “Madden 12 Smack Shack” Facebook App

New York, N.Y. -- Getting inside your opponent’s head is key to owning them in Madden. For the first time, Madden is focusing on you and your rivals' antics to promote this year's new game. If you want to get deep inside...

Reebok Partners with Bobby Ray for Classic Remix Collection

Atlanta, GA -- In celebration of the Reebok Classic Remix collection, Reebok is partnering with today's top emerging hip-hop artists to re-interpret an original, influential 80s or 90s song to be distributed exclusively with...

Kidz in the Hall Partner with Reebok for “Classic Remix Collection”

New York, NY -- To celebrate the release of their Classic Remix Collection, a Foot Locker-exclusive shoe line combining classic styles with modern detailing, Reebok has asked hip-hop's hottest emerging artists to create new,...

Eminem Teams Up With Jordan Brand for Limited Edition Shoe [Video]

New York, NY -- To celebrate the release of his new book, The Way I Am, rap superstar Eminem has joined forces with Nike's Jordan Brand to bring fans a brand new shoe called the "Retro 2." The limited edition sneaks will be...

Diddy Proclaims “I Am King” with New Men’s Fragrance [Video]

New York, NY -- In a new "Diddy Blog," rapper/producer/actor/entrepreneur Diddy takes the opportunity to introduce viewers to his new men's fragrance, I Am King, available exclusively at Macy's. He dedicates the fragrance to...

Soulja Boy Tell’Em Signs Exclusive Sneaker Deal With Yums

Santa Monica, CA -- Collipark Music / Interscope Records and mega-trend-setting Atlanta rap artist Soulja Boy Tell‘em, announce a multi-year sneaker and apparel contract with Yums Shoes that will tap into Soulja Boys...

Three 6 Mafia Get Into The T-Shirt Biz With “I’d Rather”

New York, NY -- Three Six Mafia has teamed up with FATCOP XXL for an official line of "I'd Rather" t-shirts. See photos below.

Fat Joe Collaborates With New Era, Drops Album March 11

New York, NY -- The New Era brand, in conjunction with Imperial Records, Terror Squad and Cornerstone Promotion, is excited to announce an exclusive cap collaboration for Fat Joe's 8th full-length album, The Elephant In The...

Dr. Dre Partners with Drinks Americas to Launch Beverage Joint Venture

WILTON, CT -- Drinks Americas Holdings, Ltd (OTC BB: DKAM), a leading owner, developer and marketer of premium beverages, today announced a new beverage venture in association with Grammy Award-winning producer and artist,...