Nottz - You Need This Music Cover

Avg Rating: 32101   3.3 ( 3 total votes )

Nottz - You Need This Music

Label: DMP/Teamsta

Production: Nottz

Lead Single: Blast That

BUY READ REVIEW

The life of a producer, even an established one, isn’t easy. You could make the illest beat in hip-hop history, but if you can’t find an emcee to take it, the beat will languish on your hard drive. And even then there’s no guarantee that rapper will do your masterpiece justice. Plus, it could be years until all your hard work finally gets released to the masses after the label and marketing department are done with the track. So it’s only natural that producers finally realized that they could simply cut out the middle man, … ...Read the full album review


DJBooth Album Review


The life of a producer, even an established one, isn’t easy. You could make the illest beat in hip-hop history, but if you can’t find an emcee to take it, the beat will languish on your hard drive. And even then there’s no guarantee that rapper will do your masterpiece justice. Plus, it could be years until all your hard work finally gets released to the masses after the label and marketing department are done with the track.

So it’s only natural that producers finally realized that they could simply cut out the middle man, break down the artificial wall standing between rhymes and beats, and take control of their own destinies. Lord knows not everyone was made to grab a mic (oh I’m sorry Swizzy, I didn’t see you standing there), but there’s a select few who can capably plant their flag in both worlds (what up Black Milk), and to that list we can now add Nottz. While he may not be a household name, among hip-hop heads you’d be hard pressed to find a more respected producer than Nottz, so after lacing records for the likes of Biggie, Busta, Kanye, Snoop, 50 and too many more to name the Virgina beatsmith decided to accelerate his plans for world domination with the release of his debut solo album, You Need This Music. I’m not going to argue with the man, if you love hip-hop, you need this album.

There’s no question about Nottz beat making abilities, so I may as well start with the sure thing and say that, surprise, the production on You Need This Music is simply outstanding. Though the album contains no shortage of head-knottzers, his skill set often shines most brightly on some of the less aggressive cuts. Speaking of which, donut lovers will instantly recognize Dilla’s influence on the chopped yet somehow smooth Shine So Brite, Fair Warning is the kind of hazy joint you can hot box a car too (um, metaphorically speaking) and the beat on the soaring title track You Need This Music, well….quick side story. I’ve had Cristal once in my life, and before I took my first sip I was thinking, “how much better could this really be than your average champagne?”, but the second the bubbly hit my lips it was instantly clear I’d never be able to drink regular champagne again without longing for Cristal. Listening to You Need This, both the song and the album as a whole, is like that. You might not realize how wack the production in your headphones right now is, but you will after Nottz gets through with you.

There’s an elephant in the room, and it’s not Fat Joe. I know everyone reading this really just wants to know the answer to one question: can Nottz rap? Thankfully the short answer is yes. While in truth he probably wouldn’t make it on the strength of his rhyme skills alone, he can not only hold his own, but often impress. On The Cycle he proves that, while he can’t match his track mate Joell Ortiz (who can?), the man’s developed some legit storytelling game, and while his pen game on Never Caught Slippin’ isn’t exactly Nas-esque, he admirably holds his own. But it’s his work on I Do It For Yawl that most caught my ear as Nottz executes a complex fan mail concept with precision and skill, coming off every bit the emcee as guests Kardinal and Little Brother. It must be said that his Achilles heel is the ladies, or at least raps about ladies, as I Still Love You falls flat, the man’s just not a smooth talker, but overall those eager to listen to You Need This Music so they can tell Nottz to stay off the mic will find themselves disappointed. You can tell all the haters to Blast That.

We’re not looking at the next Kanye here (thank god, the world’s having enough trouble handling one Kanye), but while Nottz may not ever become a superstar, You Need This should only earn him more respect in a hip-hop world already brimming with respect for his work. And if, even after this review, there are still some doubters, then let me direct you to A Dream Come True. Listen and believe. Nottz is here, and he’s taking control of his own musical destiny.

DJBooth Rating - 4 Spins

Listen to More: Nottz     Written by Nathan S.


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Member Reviews and Ratings


Average Member Rating:   32101       Total Ratings:   3

Dj Baer
Tastemaker

Dj Baer
Total Ratings: 433
So naturally I have never heard of this guy outside his production credits. But I trust the booth so I decided to give him a listen. All I have to say is wow. Now the reason I'm not rating is because the Compact Disc version of this album doesn't come out till October 26th, while it is currently available for download. I have decided, because I liked what I heard from the samples on iTunes so much, to get it on disc. So I'll review it in about a week.


Posted on Oct 22, 2010    

RitaG77
Rating:  43211
Posted on Oct 26, 2010    

avftu
DJ Booth Member

 
Total Ratings: 3
Rating:  32121
Kinda disappointed with this one. Productions pretty on point as expected, but as with most producer albums he could have brought it harder on the mic.


Posted on Nov 01, 2010    

undadog4eva
DJ Booth Member

undadog4eva
Total Ratings: 143
Rating:  32121
hmmm...quite different...good rapper...but nothing that exciting...


Posted on Nov 05, 2010    

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